Mark Alexander

Sports Physiotherapist & Director @ Aginic

Mark is a registered Sports Physiotherapist and the Managing Director of Aginic, a national Data & Analytics consultancy specialising in solving complex business problems using a combination of advanced analytics, design thinking, and agile delivery.

Prior to joining Aginic, Mark was Microsoft’s Strategy Lead for Data and Artificial Intelligence partners, and a Strategy Consultant at The Boston Consulting Group (BCG). After leaving BCG, Mark joined Medibank as the Data Strategy Manager. Mark has also held the role of Executive Director of Melbourne Business School’s Centre for Business Analytics, and founded the Centre’s Business Analytics Conference and Datathon in 2017. Mark completed his MBA at Melbourne Business School winning the Dux of School’s John Clemenger medal in 2012.

Mark is passionate about enabling clients to make data-driven decisions, and making the complex simple! He bridges the gap between business and technology translating data and analytics into business value. Mark loves all things sport and health and migrated into data and analytics through elite sport being a Sports Physiotherapist at three Olympic Games with the Australian Triathlon team. Mark loves travelling and camping with his three awesome kids and amazing wife.